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Caregiving beyond burnout

Campaign
•
April 2026
Two women seated on a couch hold hands during a calm, supportive interaction in a well-lit living space, suggesting care, connection, or emotional support.

About the campaign

About the program

Caregiving can sometimes feel isolating, even though millions of others share the same journey. Building community and rediscovering purpose can help caregivers feel less isolated and more fulfilled—especially during the most demanding seasons.

This campaign is designed to help employees connect with other caregivers, tap into local and online communities, and find meaning in their day-to-day care routines. With Wellthy’s expertise, caregivers gain practical tools and trusted resources to help prevent burnout, strengthen resilience, and feel supported throughout their caregiving journey.

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Promotion toolkit

Content toolkit

Find everything you need to promote the campaign to employees in the tabs below.
Webinar
Messaging
Resources
Community

Beyond Burnout: Finding Connection and Purpose in Caregiving

Live and On Demand Webinar - 30 minutes
Event registration page

Caregiving can be deeply meaningful, but it can also feel isolating and exhausting, especially when the demands never seem to let up. Balancing care responsibilities alongside work, family, and personal needs can take a real toll over time. We invite you to attend an upcoming webinar hosted by Wellthy, our benefit partner for care coordination:
Beyond Burnout: Finding Connection and Purpose in Caregiving

On Wednesday, April 15 at 12 pm ET / 9 am PT, experts from Wellthy’s Care Team will walk through guidance on ways to find and connect with caregiving communities, how sharing your story can bring meaning and reduce isolation, and practices for building purpose and joy into everyday caregiving.

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Campaign messaging

  • Caregiving can be deeply meaningful, but it can also feel isolating, especially during long or demanding seasons. Many caregivers find themselves carrying emotional weight quietly, unsure where to turn for connection or support. Wellthy, our care coordination partner, helps caregivers move forward with greater clarity and support by offering expert guidance and trusted resources. Sign up to connect with a Care Coordinator who can help you explore supportive communities, identify next steps, and navigate the emotional and practical aspects of caregiving.
  • Caregiving is not meant to be done alone. This month’s campaign from Wellthy focuses on helping caregivers build connection and rediscover purpose in their caregiving journey. From finding local and online caregiver communities to reflecting on meaning and identity beyond daily tasks, Wellthy is here to support caregivers in ways that help reduce burnout and foster resilience. Learn more here.
  • As a reminder, your Wellthy benefit is designed to support caregivers through every stage of care. Whether you’re feeling overwhelmed, disconnected, or simply looking for additional support, Wellthy Care Coordinators can help you find resources, build community, and navigate caregiving with greater confidence. Visit wellthy.com to open a Care Project and get personalized support today.

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Campaign-specific Slack/Teams messaging

  • Caregiving can feel isolating, especially during demanding seasons. Join Wellthy’s upcoming webinar to learn practical ways to build connection, find support, and rediscover purpose in your caregiving journey. Details and registration at this link.
  • Caregiving is extremely meaningful, but it can also be exhausting. Join Wellthy for an upcoming webinar focused on connection, community, and strategies to help caregivers move beyond burnout. Register here at this link.

Evergreen messaging

  • Employees and their family members have access to Wellthy, a caregiving support benefit designed to help navigate both the practical and emotional aspects of care. Whether you’re planning ahead, managing ongoing responsibilities, or facing a particularly demanding season, you can open a Care Project to get hands-on support.
  • You don’t have to navigate caregiving alone. Wellthy helps reduce the emotional and logistical burden of care by offering trusted guidance, personalized resources, and one-on-one support. From finding community and support services to organizing next steps and managing details, Wellthy helps caregivers feel more supported and less isolated.
  • With Wellthy, you receive personalized support tailored to your caregiving journey. When you open a Care Project, you’re matched with a dedicated Care Coordinator who helps you identify resources, explore options, and keep care plans moving forward—so you can focus on caring for others while also caring for yourself.

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Campaign materials

  • The 6-Step Checklist: Finding balance in the Sandwich Generation
  • How I battle burnout while caring for my father with cancer
  • Wellthy member Shanna on juggling "Sandwich Generation" care responsibilities
  • You’re Not Alone: How to Find (and Join) Local & Online Support Groups for Caregivers
  • Self-Care Tips for Family Caregivers
  • Self-Care Isn’t Selfish: Small Ways to Refuel When You’re Always “On”

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Video content

  • Care Clip: Signs of Caregiver Burnout & How to Prevent it
  • Care Clip: 6 Respite care options for avoiding caregiver burnout
  • Care Clip: Mental health during each phase of the caregiver lifecycle
  • Support spotlight: Caregiver burnout while caring for mom

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Wellthy Logo
This section includes resources that are only accessible to populations with access to Wellthy Community. For more information, please inquire with your Wellthy Client Success Manager. Wellthy Community is available in all major languages.
This section includes resources that are only accessible to populations with access to Wellthy Community. For more information, please inquire with your Wellthy Client Success Manager.

Featured in Community

  • General Caregiving Forum
  • Mental Health Forum
  • Expert Post: Tips for Avoiding Caregiver Burnout
  • Discussion: Burnout from taking care of both parents
  • Discussion: Care giver, wife, mother, anxiety, depression, burned out, menopause
  • Discussion: Looking for ideas on what support looks like

‍

Messaging
Resources
Community

Campaign messaging

  • Caregiving can be deeply meaningful, but it can also feel isolating, especially during long or demanding seasons. Many caregivers find themselves carrying emotional weight quietly, unsure where to turn for connection or support. Wellthy, our care coordination partner, helps caregivers move forward with greater clarity and support by offering expert guidance and trusted resources. Sign up to connect with a Care Coordinator who can help you explore supportive communities, identify next steps, and navigate the emotional and practical aspects of caregiving.
  • Caregiving is not meant to be done alone. This month’s campaign from Wellthy focuses on helping caregivers build connection and rediscover purpose in their caregiving journey. From finding local and online caregiver communities to reflecting on meaning and identity beyond daily tasks, Wellthy is here to support caregivers in ways that help reduce burnout and foster resilience. Learn more here.
  • As a reminder, your Wellthy benefit is designed to support caregivers through every stage of care. Whether you’re feeling overwhelmed, disconnected, or simply looking for additional support, Wellthy Care Coordinators can help you find resources, build community, and navigate caregiving with greater confidence. Visit wellthy.com to open a Care Project and get personalized support today.

    ‍

Campaign-specific Slack/Teams messaging

  • Caregiving can feel isolating, especially during demanding seasons. Join Wellthy’s upcoming webinar to learn practical ways to build connection, find support, and rediscover purpose in your caregiving journey. Details and registration at this link.
  • Caregiving is extremely meaningful, but it can also be exhausting. Join Wellthy for an upcoming webinar focused on connection, community, and strategies to help caregivers move beyond burnout. Register here at this link.

Evergreen messaging

  • Employees and their family members have access to Wellthy, a caregiving support benefit designed to help navigate both the practical and emotional aspects of care. Whether you’re planning ahead, managing ongoing responsibilities, or facing a particularly demanding season, you can open a Care Project to get hands-on support.
  • You don’t have to navigate caregiving alone. Wellthy helps reduce the emotional and logistical burden of care by offering trusted guidance, personalized resources, and one-on-one support. From finding community and support services to organizing next steps and managing details, Wellthy helps caregivers feel more supported and less isolated.
  • With Wellthy, you receive personalized support tailored to your caregiving journey. When you open a Care Project, you’re matched with a dedicated Care Coordinator who helps you identify resources, explore options, and keep care plans moving forward—so you can focus on caring for others while also caring for yourself.

‍

Campaign materials

  • The 6-Step Checklist: Finding balance in the Sandwich Generation
  • How I battle burnout while caring for my father with cancer
  • Wellthy member Shanna on juggling "Sandwich Generation" care responsibilities
  • You’re Not Alone: How to Find (and Join) Local & Online Support Groups for Caregivers
  • Self-Care Tips for Family Caregivers
  • Self-Care Isn’t Selfish: Small Ways to Refuel When You’re Always “On”

    ‍

Video content

  • Care Clip: Signs of Caregiver Burnout & How to Prevent it
  • Care Clip: 6 Respite care options for avoiding caregiver burnout
  • Care Clip: Mental health during each phase of the caregiver lifecycle
  • Support spotlight: Caregiver burnout while caring for mom

‍

Wellthy Logo
This section includes resources that are only accessible to populations with access to Wellthy Community. For more information, please inquire with your Wellthy Client Success Manager. Wellthy Community is available in all major languages.
This section includes resources that are only accessible to populations with access to Wellthy Community. For more information, please inquire with your Wellthy Client Success Manager.

Featured in Community

  • General Caregiving Forum
  • Mental Health Forum
  • Expert Post: Tips for Avoiding Caregiver Burnout
  • Discussion: Burnout from taking care of both parents
  • Discussion: Care giver, wife, mother, anxiety, depression, burned out, menopause
  • Discussion: Looking for ideas on what support looks like

‍

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